k-pop
k-pop
Bringing K-pop to the World
With extensive experience as a K-pop journalist, Hasan has worked with top-tier publications such as Wonderland, Pop Crave, Hypebae, tmrw, Euphoria, SheBOPS, and more. Through years of crafting compelling narratives, securing exclusive features, and amplifying artist voices, they have developed a deep understanding of connecting K-pop artists with global audiences.
This journalistic expertise translates seamlessly into PR strategy, offering unique insight into what media and fans want. From exclusive artist interviews to features on emerging trends, Hasan has built a reputation for elevating K-pop stories and connecting them with wider, international markets.
Key highlights
Throughout their career, Hasan has collaborated with diverse K-pop artists to craft impactful stories that resonate with fans and media alike:
Wonderland: TOMORROW X TOGETHER (TXT), ATEEZ (Upcoming), ITZY, WONHO, KISS OF LIFE, tripleS, CRAVITY
Pop Crave: P1Harmony, STAYC, XDINARY HEROES
Hypebae: HyunA
tmrw: NAYEON (Upcoming), Mark Tuan (Upcoming)
Euphoria: EVNNE, CIX, BANG YEDAM, OnlyOneOf
SheBOPS: MIN (ex-miss A), SAAY, Gummy
Key Achievements
NAYEON: An exclusive cover story, marking her first solo editorial in the West.
TOMORROW X TOGETHER (TXT): Placing exclusive images from their “Over The Moon” music video, boosting their global visibility.
the Approach
Having worked across major platforms and with a wide range of K-pop artists, Hasan brings a nuanced understanding of the industry to their PR campaigns. They know how to craft a tailored strategy that appeals to fans, builds artist credibility, and captures media attention.
Insider Knowledge: Years of journalism provide a unique perspective on what media are looking for.
Global Reach: Experience working with both established acts and emerging talent means Hasan knows how to position artists for international success.
Storytelling Expertise: A proven ability to connect artist narratives with key audiences ensures every campaign resonates deeply.
Let’s Elevate Your K-pop Campaign
If you’re looking to elevate your K-pop artist’s global presence, HBPR specialize in full-scale PR campaigns that connect the dots between the artist’s narrative and their growing fanbase. With a background in K-pop journalism and a track record of securing high-impact features, Hasan is uniquely positioned to bring your artist’s story to the forefront. By combining insider insight with a strategic PR approach, they can help your artist connect with fans and media on a global scale.
Get in Touch
Ready to make an impact? Let’s help you navigate the global K-pop scene and boost your artist’s presence with a strategic PR campaign.